Sunday, April 15, 2012

EVALUATION OF APPLE LOGO:





EVALUATION OF APPLE LOGO:

In 1976, Apple 1 st logo was designed by Ronald Wayne , which was literally a complex picture of Isaac Newton sitting under an apple tree. You know, along with Steve Wozniak and Steve Jobs , this Wane actually founded Apple Computer. Sad thing had happened that he thought Apple was too risky because of its slow sale, so he resigned from there with $800 (10% of the compan...y stock!)
Steve jobs conceived that the slow sales of the Apple was for the exaggeratedly complex logo. So he decided to change that.He hired Rob Janoff to design a new logo and he made the iconic rainbow-striped Apple logo used from 1976 to 1998.
Apple President Mike Scott:
" the most expensive bloody logo ever designed "
Now lets find out the meaning of the bite on the Apple logo. The father of the modern computer science is Alan Turing , who committed suicide by taking a bite from an apple mixed with Cyanide. I don’t know it is true or not, this bite of the apple is a tributeof Alan Turing.
In 1998, when Steve jobs returned to the company, Apple replaced the rainbow logo with a modern-looking, monochrome.

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